For 25 summers, the Bubba Dogs cart on 59th Street has been a ritual stop for locals and vacationers heading to and from the beach in Sea Isle City. Now, owner Tim McNamara is turning a long-held dream into reality by opening a second permanent location on the Promenade, right next door to Boardwalk Casino Arcade and Zio Niccolo Pizza. The new Bubba Dogs Snack Shack will operate alongside the original 59th Street cart all summer, expanding the beloved brand beyond hot dogs into a full boardwalk-style snack shack experience with quick bites, refreshing drinks, and the same casual Shore energy that built the business from the ground up.
- Bubba Dogs Snack Shack will open for Summer 2026 on the Sea Isle City Promenade between 42nd and 43rd streets, while the original 59th Street food cart continues to operate simultaneously throughout the season
- The new Snack Shack name reflects an expanded menu that goes beyond the classic hot dogs the cart is known for, adding quick bites, fresh drinks, and a wider variety of boardwalk-style food options
- Owner Tim McNamara credited 25 years of loyal customer support as the driving force behind the expansion, calling the new Promenade location a natural next step for introducing Bubba Dogs to first-time visitors while continuing to welcome longtime regulars
- The Promenade location offers significantly higher visibility than the 59th Street cart, positioning Bubba Dogs directly in the flow of beach-going families and evening walkers in one of Sea Isle City's busiest summer corridors
For a Shore town built on tradition, a beloved 25-year institution earning its own permanent home on the Promenade feels like exactly the kind of milestone worth celebrating. Sea Isle City summers just got a little more delicious.
By: Josh Hennig | 97.3 ESPN | March 11, 2026
Photo: Courtesy of Josh Hennig / Townsquare Media
